DesignContentE‑CommerceStrategy DesignContentE‑CommerceStrategy

Design.
Content. Growth.

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I take a brand from design through to e‑commerce and paid strategy without handing off between specialists. This is the client work I genuinely love getting stuck into, and the founder work I build on the side — kept clearly apart, so each can be judged on its own terms. Use the mode switch above to see it either way.

Client Work · In‑house, ongoing

Astrum Global —
Smart Glasses Launch

Astrum soft‑launched their new AI‑powered smart glasses. I owned the social content, video, e‑commerce listings and ad strategy for the launch.

2 wks
To sell out launch stock
0
Brands under one content pipeline
3rd
Consecutive year exhibiting at Comic‑Con
Comic‑Con 2026

My third Comic‑Con with Astrum — the company's first time exhibiting in Cape Town. I built the ad campaigns leading into the event, the pamphlets handed out on the floor, and the event pricelist, working with the Creator Manager to drive hype around new launches.

PhotoshopIllustratorCapCutVideo & Editing
Astrum Global smart glasses worn, showing real-time translation, voice assistant and object recognition features
Astrum Global smart glasses product shot — 32MP interpolated lenses, 800W camera, 2K 1080p video
Agency & Consulting Work

Studio & Retainer Work

Design and strategy delivered under other names — a studio of my own, and ongoing work inside other people's rosters.

N

NexusPulse

My design and web‑audit studio. I use the audit as the way in — show a business exactly what's costing them visibility and sales, then fix it: e‑commerce presence, social virality, and a website built to convert. Currently serving a broad range of small South African businesses.

Web AuditsShopifySEOLead Gen
B

Banbury Consulting

Ongoing design consultancy building websites for Banbury Consulting's client roster — translating each client's brand and business requirements into a live site.

Web DesignClient Delivery
J

The Jewellers Network

Freelance writer covering the history and craftsmanship of watches — long‑form editorial content for a jewellery‑industry audience.

Editorial WritingResearch
Founder & Personal Ventures

Work I Build For Myself

Kept separate from client work so it's judged as founder output, not client deliverables.

@Sgija_lab
Sgija Lab

The platform built for Sgija & Sgidongo artists, giving them 85% ownership of their creation — currently acquiring funding. I designed the logo, edit the YouTube videos and short‑form content, and assist with organic content strategy.

Logo DesignVideo EditingIllustratorCapCut
@RelCooper
RelCooper

A personal account that started as a game and grew into an anime / automotive online community. I sell digital products and apparel through videos of open touge challenges and sim racing, and have designed liveries for a few teams along the way. Sponsorship opportunities are open.

0K
Channel views / 28 days
+0
New subscribers / 28 days
0th
Percentile like‑rate vs. peers
TikTokYouTubePhotoshopCapCut
The RelCooper World, Worn

Downslide

RelCooper doesn't stay on screen. Downslide is that same world — the touge nights, the liveries, the community — carried off the video and onto apparel, the next chapter of the same story.

Downslide comic-panel graphic tee, BMW touring imagery
Downslide 'Luv Was Here' teal touge tee
Downslide Speed Nation back-print tee
Downslide Eldos petrol-station graphic tee
Downslide JAC Suburbia graphic tee
Downslide mountain touge back-print tee
Downslide keychain fob mounted on a car's tow hook
Tools & Close

Kit On Hand

IllustratorPhotoshopInDesignAfter EffectsCapCutFinal Cut ProPremiere Pro IllustratorPhotoshopInDesignAfter EffectsCapCutFinal Cut ProPremiere Pro
ShopifyAmazon & TakealotClaude AIChatGPTMidjourney ShopifyAmazon & TakealotClaude AIChatGPTMidjourney
Get In Touch

Let's Do
Great Things.

Available for senior in‑house creative or digital‑marketing roles, or retainer work through NexusPulse.

Enslin Botha · Portfolio 2026 Johannesburg, South Africa
Astrum Global Sgija Lab The Jewellers Network Audioblurr JSE Hairsa Happy Herbs on Noah's Farm Noble Pitbulls NexusPulse Astrum Global Sgija Lab The Jewellers Network Audioblurr JSE Hairsa Happy Herbs on Noah's Farm Noble Pitbulls NexusPulse